Phong, a four-year-old male elephant, plays a xylophone in an 11-piece pachyderm orchestra conducted by US conservationist Richard Lair (R) at Thailand's Elephant Conservation Center in Lampang. Activists from People for the Ethical Treatment of Animals (PETA) have launched a global campaign urging tourists to boycott Thailand, hoping to force the government to ban the tethering of elephants and their use in tourist shows. PETA's findings have been challenged by conservationists and the Thai government, who say the group's views are too one-sided.