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Computer sales increase sharply
http://www.sina.com.cn 2003/07/18 11:56  Shanghai Daily

  Personal computer sales in the second quarter grew at the highest rate since 2000, exceeding analysts' and the industry's expectations, according to numbers released on Wednesday by two research firms.

  About 33 million PCs were shipped worldwide during the three months ending on June 30 - a 7.6 percent increase over last year and better than the 4.1 percent increase predicted by IDC, one of the research firms.

  Gartner Dataquest, which uses slightly different measurements, calculated a 10 percent increase from the second quarter of 2002.

  "The PC sales market seemed to have a pretty good quarter after several years of almost nothing but bad news," said Gartner Dataquest, Vice President Charles Smulders.

  Dell Computer Corp, based in Round Rock, Texas, maintained its top vendor position from last quarter, with Palo Alto, California-based Hewlett-Packard, coming in second. IBM and Fujitsu-Siemens placed third and fourth, respectively. IDC, which rounded off its preliminary top five list with Toshiba, will issue a final list after Gateway's earnings are released on July 24. Gartner Dataquest put Tokyo-based NEC Corp in fifth place.

  Both firms attributed competitive pricing and high demand for portable computers, including laptops, for the PC market's growth spurt.

  "A lot of users are buying a portable as a second system and businesses are understanding the importance of mobility," said Loren Loverde, IDC's Worldwide Quarterly PC Tracker director.

  "HP had a strong presence in retail and competed pretty aggressively with Dell, both pushing bundles, coming out with new models that are attractively priced, rebate programs."

  Dell and HP, which have been trading top spots over the past year, appear to be increasing their lead over competitors.

  They each sold more than 5 million units, whereas third-spot holder IBM sold about 2.1 million, according to both firms.

  Dell's worldwide sales grew about 29 percent, to more than 5.9 million units in the second quarter, and its market share improved from 14.9 percent to 17.8 percent, IDC reported.

  The firm credited Dell's strong international sales and its strategy of targeting specific demographics.




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