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索尼PSP北美地区首发供不应求(图)
http://www.sina.com.cn 2005/03/28 19:58  国际在线

  Gamers and gadget hounds gathered around the country throughout the night to celebrate the North American launch Thursday morning of Sony's PSP (PlayStation Portable). Most of the crowds, which ranged from several hundred people in New York to a couple dozen in San Diego, went home happy. Consumers hoping to wait a day or two before picking up the device, though, might be disappointed.

  Sony shipped one million units of its $250 handheld gaming (and movie and music) device to retailers, but expects those to sell out fast. The company said it's working to meet consumer demand.

  "We expect to see a sellout within the first week," said Andrew House, executive vice president of Sony Computer Entertainment America, in an interview. "The early indications were that pre-orders were very high. But, we have a very good product flow... into April and beyond. Production started at 150,000 units a month and we're ramping up to double that very quickly."

  Hardware sell-outs aren't uncommon for a new product launch in the gaming world. And the PSP is Sony's first new gaming product in North America in five years, which has only served to increase interest in the product. In Japan, where the device went on sale in December, more than 1 million units have already been sold.

  "The commitment is to ship 3 million units worldwide (by March 31), so between Japan and the U.S ... all systems are go to meet that commitment," Kaz Hirai, chief executive of SCEA told Reuters.

索尼PSP北美地区首发供不应求(图)

  消费电子巨头索尼公司最新便携视频游戏机PlayStation Portable(PSP)产品3月24日在北美地区正式开始销售。可是就在销售首日,索尼就遭遇了一次“甜蜜的挫折”——由于消费者反响过于热烈,PSP产品出现了供不应求的局面。

  据美国有线电视新闻网(CNN)3月24日报道,PSP是索尼近5年来在视频游戏市场上的首款新产品,一经推出便赢得数以百万计的索尼产品爱好者的热烈响应。在纽约索尼PSP的首发仪式上,众多玩家冒着大雨站在街头等待亲眼目睹这一“神圣的时刻”。

  PSP产品在几个月前就已经在日本市场正式发售,目前欧洲PSP产品的首发时间尚未确定。与PSP美国市场一起首发的游戏多达24款,且游戏数量还将在年中假期时迎来又一次增长高峰。不仅如此,伴随着PSP神秘面纱的揭开,美国市场上PSP的周边产品也逐渐丰富起来,目前用户们已经可以在PSP专用的UMD格式碟片上观看索尼知名电影《蜘蛛侠2》。

  作为全球第2大的消费电子产品制造商,索尼对PSP便携游戏机寄于了厚望。上一代PlayStation 2游戏主机在全球范围大获成功,基本上帮助索尼巩固了在家用视频游戏机领域的王者地位。早在索尼PSP出炉之前,日本任天堂公司已推出新型的双头显示器便携游戏机产品DS,因此,此款售价250美元的便携PSP也就顺理成章地成为索尼投石问路、打开一直被老对手任天堂统治的便携游戏市场的先锋官。

  目前,全美大型的电子产品零售商普遍看好PSP产品的销售前景。据索尼美国公司透露,目前向零售商提供的PSP产品数量已达到100万台,预计到3月31日,全球范围内PSP产品的出货量将达到300万台。

  强劲的机能已使得PSP脱离了传统意义上便携游戏机产品概念的范畴,如今它更大程度上接近于便携视频、音频播放器,且可以通过无线连接方式与其他PSP产品直接通讯。分析人士认为,PSP功能的丰富多彩将会使得其逐步从单纯的游戏机转型为便携综合娱乐设备,其产品销量有望最终突破1000万台大关,逐步缩小与数字音乐播放器市场领跑者苹果iPod之间的差别。(文/李远 )




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