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职场必看经典电影之可口可乐小子(组图)Pirates of Silicon Valley 硅谷传奇
[5] Pirates of Silicon Valley 硅谷传奇 In 1984, Steve Jobs (Noah Wyle) speaking to director Ridley Scott (J. G. Hertzler), who is in the process of creating the 1984 commercial for Apple Computer which introduced the Macintosh personal computer to an Americanaudience for the first time. Jobs sees the commercial as a poetic statement of consciousness-raising, but Scott is more concerned at the moment with its technical aspects.。。 个人电脑在现代人的日常生活中日渐不可或缺,但有多少人知道世界最大的电脑公司〃苹果〃和〃微软〃当初是如何崛起的?本片就要带观众一窥其中的秘辛。诺亚怀尔(电视影集“急诊室的春天”)与乔伊斯洛尼克(“龙卷风”)饰演苹果电脑的创建人史提夫贾伯斯和史提夫沃兹涅克,安东尼麦可霍尔(“剪刀手爱德华”)和约翰狄马乔(电视影集“法网游龙”)则饰演建立微软电脑王国的比尔盖兹和史提夫鲍莫,这四个充满远见的年轻人,晚上在宿舍内绞尽脑汁、苦思良策,白天则在校内进行你来我往的斗智,展开一场延烧至今、改变了整个世界的全球电脑大对决。本地片商虽将本片取名为“微软英雄”,但故事内容其实是以苹果电脑的总裁史提夫贾伯斯为主轴,微软电脑的比尔盖兹在片中只能算是第二男主角,而且还是个奸诈邪恶的大反派。 推荐理由:硅谷的高科技公司是如何孵化的?不到25岁的年轻人利用了什么样的市场规则,又是如何让市场规则、让客户、让竞争对手形成一个共同体的?层出不穷的阴谋笼罩在硅谷的上空。 The Coca-Cola Kid 可口可乐小子
[6] The Coca-Cola Kid 可口可乐小子 Becker, a hotshot American marketing executive (played by Roberts) from the Coca-Cola Company visits their Australian operations and tries to figure out why a tiny corner of Australia (the fictional town of Anderson Valley) has so far resisted all of Coke's products. He literally bumps into the very pretty secretary (played by Scacchi) who is assigned to help him。 Eventually Becker discovers that a local producer of soft drinks run by an old eccentric has been successfully fending off the American brand name products. The executive vows an all out marketing war with the eccentric but eventually comes to reconsider his role as a cog in Coca-Cola's giant corporate machinery. Along the way there are humorous subplots involving the office manager's violent ex-husband, Becker's attempt to find the 'Australian sound', and an odd waiter who is under the mistaken belief that Becker is a secret agent。 可口可乐营销顾问驾临澳洲分舵,他发现销售版图上的一处巨大空白:当地有个老头用自己发明的“非常可乐”垄断该区域数十年,可口、百事都不是对手。当他兴师动众想把老头format的同时,他的澳洲秘书也正率领着女儿,向他发起爱情总攻。每个人物都举止乖张,但并不过火。男主角艾瑞克·罗伯茨是朱丽娅·罗伯茨的亲哥,公认的演技高手,成名比妹妹早得多,可惜后来接过太多烂戏。女主角格瑞塔·斯卡奇曾被誉为“英国电影的一个奇迹”,二人的对手戏很耐看。 推荐理由:这是一个男孩用可乐创造一项事业的故事。作为一个碳酸饮料的营销从业员,他不得不回答一个问题,在边远的澳大利亚小镇,为什么没有一瓶可口可乐?营销是生意不可或缺的部分,尤其是在创业中不可缺少。 The Secret of My Success 成功的秘密
[7] The Secret of My Success 成功的秘密 Brantley Foster (Michael J. Fox) is a recent graduate of Kansas State University who moves to New York City where he has landed a job as a financier. Upon arriving, he discovers that the company for which he's supposed to work has been taken over by a rival corporation. As a result, Brantley is laid off before he even starts working。 After several unsuccessful attempts to get another job, mostly because he's either overqualified or underqualified and has little experience, Brantley ends up working in the mailroom of Pemrose Incorporated, which is directed by his uncle, Howard Prescott (Richard Jordan). Pemrose was founded by Prescott's father-in-law; Howard received presidency of the company by marrying his boss's daughter, Vera Pemrose (Margaret Whitton).。。 剧情看似异想天开,其实也写出了一些精明的人趁机混水摸鱼。继《再见女郎》之后,擅长以喜剧方式讽刺大都市荒谬人际关系的导演赫伯特·罗斯再度推出此片,也是男主角迈克尔·J·福克斯《回到未来》后又一轰动之作。迈克尔·J·福克斯在片中饰演从肯萨斯州到纽约谋业的青年布雷特,只能在一家国际贸易集团充当送信小弟,但也因此近水楼台听到了不少公司的内幕。当一名高级主管职位出缺而没有补人时,布雷特干脆利用他的办公室擅自发号施令,成为隐身的主管,甚至引起老板娘对他垂涎。导演赫伯特。罗斯把这部主要发生在企业大楼内的办公室喜剧拍得还算生动流畅,对职场生态尤多嘲讽。不过主要的吸引力还是来自福克斯的表演,他将当代年轻人渴望一步登天而不惜冒险的处世态度演得活灵活现,甚能引人共鸣。 推荐理由:主要讲述了美国堪萨斯的男孩在纽约飘荡的历程。如果纽约可以代表近100年人类商业活动的中心,那么,任何21世纪的年轻人,都不得不面对大城市的浮华、喧嚣和躁动。 In Good Company 优势合作
[8] In Good Company 优势合作 Dan Foreman (Dennis Quaid) is a seasoned advertisement sales executive at a high-ranking publication when a corporate takeover results in him being placed under naive supervisor Carter Duryea (Topher Grace) who is half his age. Matters are made worse when Dan's wife (Marg Helgenberger) is discovered to be pregnant with their third child and Dan's new supervisor becomes romantically involved with his 18 year-old daughter Alex (Scarlett Johansson).。。 51岁的霍丹(丹尼斯·奎德 饰)是一本美国权威杂志的广告部总监,事业得意的他家庭也十分美满。两名女儿非常出色以外,妻子最近又怀孕了。可是,霍丹的生活,因为事业上的突然转变,有了翻天覆地的改变。他的公司被大财团收购了,而他的职位将有一名叫卡达(托弗·戈瑞斯 饰)所替代,而这位新人只有26岁,没有一点广告经验,这使霍丹气愤不已。为了家庭,霍丹不能就此辞职。与霍丹相反的是,卡达早已与妻子离婚,了无牵挂。两个男人也开始了办公室里的明争暗斗,令人意想不到的是,因为霍丹女儿爱丽斯(斯嘉丽·约翰逊 饰),使两位男士改变了自己的态度…… 推荐理由:大公司都是通过收购长大的,你会收购吗?知道收购后销售主管是怎么想的吗?知道销售人员背后议论什么吗?联想收购IBM失败的核心因素就是根本没有看懂这个影片。当公司与公司之间发生买卖的时候,作为公司一员的你,位置在哪里? 网友评论 |