In the race of becoming the world’s best products, different businesses and companies are relying on advertisers and marketing firms to create gimmicks and stints that could really engage and persuade customers into purchasing. Aside from creative ads seen on TV and in some newspapers or magazines, another tool best used to attract people is by means of huge billboards seen on the streets. And if you think that it would be just another display of texts and photos with nothing special, then you may be missing something. After all, what these groups are aiming for is to attract attention and convince them into buying. Anyway, here are the top 10 most impressive Billboard advertisements seen around the world!

　　为了争夺世界顶级产品的王牌桂冠，各大商家纷纷使出浑身解数——靠广告公司或其他市场营销策略为其产品做包装、摆噱头，以此成功“忽悠”消费者购买其产 品。除了在电视、报纸、杂志上看到的那些富有创意的广告外，在大街上悬挂着的巨型广告牌，也是吸引大众眼球的有效推销手段之一。如果你认为这不过是一堆文 本和图片换一种方式呈现的话，那你可能压根儿没看明白。毕竟广告商挖空心思打造这些广告牌的目的，无非是引起路人的注意，并在此“感召”下心甘情愿地掏出 腰包。以下是全球十则最具特色的广告牌。

盘点十大特色广告牌

　　10. Quitplan Services

　　Advertising group Clarity Coverdale Fury has thought of a concept that does not need too much words in making a person understand that Quitplan Services helps people to overcome their addiction and bad habits such as smoking. In fact, the pole used in the said billboard is a large, and is located at 35W north of Twin Cities in Minnesota。

　　Clarity Coverdale Fury广告公司试图通过某种无需太多语言文字的表现形式，传达给人们这样一种理念：Quitplan Services可以帮助身陷泥潭的瘾君子们摆脱吸烟等成瘾的恶习。事实上，撑起这块广告牌的撑杆也是重量级的，广告牌被树在了明尼苏达州以北35W处。

9. Mars

　　9. Mars

　　It cannot be denied that Mars is one of the tastiest chocolate bars you could ever taste across the planet, and even beyond maybe. In this particular billboard, you can just imagine how this tasty treat, especially when chilled, becomes too hard to resist, that even your tongue sticks to it… even if you go away from it!

　　我们无法否认，Mars确实是这个星球上乃至整个宇宙之中最美味的巧克力吧之一。在这块Mars的广告牌上，你如同进入了一个丝滑诱人的巧克力想象空间，任其美味就这样在你的唇齿间留香。它是那样的难以抗拒，你竟然发现自己的舌尖已经完全被它俘虏了……是的，它是美丽“冻”人的最爱。

8. Adidas

　　8. Adidas

　　This particular ad seen in Germany, posted for the FIFA Cup 2006, is very controversial not only because it shows Oliver Kahn is making a save, but because the huge and amazing billboard is actually breaking the law as it is not allowed to post such huge ad, even fastened on a bridge!

　　这块在德国见到的巨型广告牌，是为宣传2006年国际足联世界杯而特别设计的。但遗憾的是，这块广告牌却备受争议：首先，它抓拍到了球员奥利弗•卡恩 (Oliver Kahn)正在救球的瞬间动作；其次，虽然这块巨型广告牌已经被牢牢地栓在了桥的两侧，但终因其体积过分庞大有违德国法律规定而屡遭公众的质疑。

7. Cadburry

　　7. Cadburry

　　Cadburry is known to be one of the best tasting chocolate bars in the world, but tasty as a billboard ad? Yes, this billboard actually shows life-size mannequins eating and tearing the chocolate bar, little by little。

　　Cadburry也是迄今为止全世界最美味的巧克力品牌之一，它的广告牌是不是也一样有品呢？当然，这块广告牌其实是在向众人展示一群真人模样的时尚模特儿正在一点一点撕开巧克力条的包装，尽情享受巧克力的美味。

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