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第七节 其他(2)

http://www.sina.com.cn 2004/09/06 15:51  双博士丛书

  


  其它--海报

  海报是人们日常生活中极为常见的一种招贴形式,多用于电影、戏曲、比赛、文艺演出等活动。海报中通常要写清楚活动的性质,活动的主办单位、时间、地点等内容。海报的语言要求简明扼要,形式要做到机关报颖美观。

  海报的格式,通常有三部分组成,即标题、正文与落款。

  海报的标题对于海报的宣传极为重要。因此标题的撰写昼做到简洁明快,新颖醒目,抓住读者的注意力,海报的标题形式通常有两种:一是直接使用“海报”(Poster)一词;另一种则是根据海报的内容,撰写标题。

  海报正文是海报的核心部分,它是对海报标题的具体描述。语言要求形象生动,简明扼要。做到既有鼓动性,又不夸大其辞。正文的常见表现形式有:简介说明式,文学描述式,美术设计式。

  例1

  Directions:You are preparing for a friendly Basketball Match.

  Write a poster which asks for:

  1) the right form of a standard poster

  2) write the place and time clearly

  You should write about 100 words.

  POSTER

  Friendly Basketball Game

  There is going to be a friendly and wonderful basketball match between Beijing Forestry University Basketball Team and ours under the auspices of the Recreational and Physical Culture Department of the students’ union of the college. It has been decided that this basketball match will be held at the students’ activity center which could contain at least 200 people on Saturday, Aug. 23rd, 2004, at 5:00 p. m. It is expected that the competition between the two teams will be keen and severe. All of you are cordially welcome to present the match.

  The Recreational and Physical

  Culture Department of the Students’

  Union of the college.

  Thursday. Aug. 21st . 2004

  *. “由……举办”可以用词组“under the auspices of…”,另外,注意中英文通知中落款时间书写位置的差别,中文一般写在右下角,英文写在左下角。

  例2

  Directions:You are going to write an notice for an English-speaking contest.

  1) the right form of a standard notice

  2) tell the purpose and content of this contest clearly

  You should write no less than 100 words

  English-Speaking Contest

  In order to carry out some after-class oral English practice activities and improve the students’ ability of speaking English, the Students’ Union of the English department has decided to hold a departmentwide Englishspeaking contest at the students’ activity center on Saturday next week, i. e Aug. 23rd. 2004. Everyone who is willing to join in may tell your name and your topic of the speech to your monitor. We will invite five English teachers to work as judges. The first six winners will get the awards as an encouragement. Warmly wish everyone to attend and your presence will certainly encourage and cheer the contestants.

  The Students’ Union of

  English Department

  *课外活动在英语里可表达为after-class activities. “in order to…”是表达“为了……”的一种常用句型。另外,书写通知的语言应注意做到言简意赅。

  例3

  Directions: You are preparing for a poster to introduce a great place of interest—Gold Coast of Australia. Please write it in about 100 words.

  WELCOME to GOLD COAST of AUSTRALIA

  The Gold Coast is the undisputed tourist capital of Australia. Each year about three million people visit the holiday city that rivals the most famous world resorts. And we can almost promise sunshine, three hundred sun drenched days a year. A yearly average of 25 degrees Velsius and a winter average of 21 degrees Celsius are nature’s guarantee for a fabulous holiday. There is nothing we cannot do on the Gold Coast. World class attractions include Sea World, Dream world, Wildlife Sanctuary, and the surfing beaches.

  HOTLINE: (075) 921 655

  MOBLIE: (018) 754211

  FAX: (075) 921472

  *这是一张澳大利亚“黄金海岸”张贴的公告,供大家参考使用。请着重注意一下有关联系方式的书写格式。




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